1. Make a purchase
Buy your favorite ticket on museidelcibo.it
2. Earn points
For every purchase you make, you are rewarded with Parma Points
3. Redeem points
Use your points to get discounts, frequent flyer miles and more
Our loyalty program, designed by the Musei del Cibo and qiibee, comes with an ad hoc branded web application, for all fans to track their transactions and pick their fabulous rewards on their timing, instantly and seamlessly.
After every purchase, Musei del Cibo fans can
collect, exchange and redeem Parma points
on museidelciboreward.com.
FAQ
Frequently Asked Questions about the Loyalty Program
All Parma Points are valid until the 31. of December the year after your purchase. When you get new Parma Points, the expiry date of all your Parma Points will be extended for another 12 months. As an example, if you receive Parma Points in June 2021, they will be valid until the 31. of December 2022. In case you get more Parma Points in 2022, the expiry date of all your
Parma Points extends to the 31. of December 2023.
All reward codes that you receive between the 1. of November and 30. of April are valid until the 30. of June. All reward codes that you receive between the 1. of May and 31. of October are valid until the 31. of December.
All voucher codes have a different expiration date. Please check the email you received together with the voucher code to get the exact expiration date.
The distribution of the frequent flyer miles takes a few hours to complete. Please contact us in case you did not receive them after 3 business days.
No, you can only exchange Parma Points to miles. Not vice versa.